Our Marketing Plan

Given that in excess of 90% of today’s buyers begin their real estate search on-line SKR employs a comprehensive, powerful, and cutting edge internet marketing strategy.

The market for properties is not only both local and national, but increasingly global. Through our broad-based marketing efforts we provide maximum exposure for our listings, reaching qualified buyers regardless of where they are based. This positions our listings in a heightened competitive environment, allowing our sellers to achieve the most favorable price.

These are just a few examples of the marketing tools available to us; your SKR Associate will formulate a personalized marketing plan that suits your special unique needs.

Realtor.com

REALTOR.com®, the official site of the National Association of REALTORS®, is the leading homes for sale website, offering listings and essential real estate-related information to almost 23 million consumers each month. REALTOR.com displays home listings for nearly 900 Multiple Listing Services across the U.S., resulting in a database over 4 million existing homes available for sale or rent.

Enhanced Features SKR subscribes to:

Priority placement within search results
Yellow banner highlighting your home on search results page
Custom headline and property description
Ability to add up to 36 jumbo photos, full motion video and virtual tours
Agent name, photo and contact information with link to personal website
Office name, logo and contact information with link to office website
Open House alerts
Printable brochure

Professional Photography

A picture is worth a thousand words and that could not be truer when it comes to marketing your home.

Preparation Checklist

Your SKR agent will provide you with a checklist to help you make your home look attractive to potential buyers before the photographer arrives

Trained Real Estate Photographers

Photographers selected by your SKR agent are trained specifically in Real Estate photography and use special techniques to give you the best result

MLS & Print Optimized

You need fast loading files that look perfect online and printed. Files are optimized for use on MLS and Print Ads so they are ready for your agent to go out and showcase your home!

An Eye for Selling points

Professional Real Estate photographers don’t simply document the home by snapping pictures of every room. They think like we do. What are the selling features of this home? Who is the buyer? What are they looking for? Even the composition of each picture reflects this.

Professional Editing

Each and every photo has been professionally edited to perfectly balance light, colors, contrast, and more. You will see the SKR professional difference right away, guaranteed.

TourFactory Virtual Tours

Photography is the #1 way to tap into the needs of a buyer. The TourFactory Marketing Engine is a comprehensive plan that helps agents acquire and sell more listings.

The Ultimate Tour

With multiple themes, a huge toolset, slideshow viewing and full motion video, the Ultimate Tour has it all

Weekly Seller’s Report

A detailed email is sent to you that shows a breakdown of the traffic your home is generating

Syndication

TourFactory syndicates your listings anywhere there is a pair of eyes to see it. By syndicating with the most popular Real Estate websites and search engines, we are putting your listing in front of millions of potential buyers.